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1 2 3 4 5 6 As second largest provider of Customer Service Solutions in Germany SNT Deutschland AG provides numerous well known companies with services in the areas of call center, inbound and outbound calls, cross-selling and upselling, complaints management, debt collection and claims management and termination regains.
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The primary task is to visualise and communicate the strategic repositioning of the services portfolio of SNT Deutschland AG. The company image should be reinforced and the core competences in the contact center area should be more strongly profiled.
The starting point of the campaign forms the primary idea “SNT- Part of Your Business“, which is the basis for a stringent communication within an integrated strategy. The central element of the campaign is the highlight on various challenges from the business perspective. The campaign motifs show business decision making scenarios and decision trees for the optimal identification of target audiences.
In addition to classical advertising means, such as advertisements and image brochures, suitable complementary measures in the areas of direct marketing, trade fair/events and Internet are implemented.
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